How to Check Website Traffic for Any Site – 10+ Best Tools in 2024

Updated onOctober 21, 2024

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Whether you manage a small or large business, you need to know how to check the organic traffic of a website. Furthermore, you must analyze key attributes of website traffic, including the number of users who visit your website, how they discover it, and their geographic location.

To explore how to check website traffic for any site, you must know which online web traffic checker tools are reliable and results-driven.

This blog post will describe the ten best online tools to help you check your website traffic, depending on your business’s needs.

Why Is It Crucial to Check Your Website Traffic?

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When evaluating your website traffic, you can analyze your website’s performance using metrics such as page views, bounce rate, sessions, and unique visitors.

Your website traffic data indicates various traffic sources, including direct, referral, organic, paid, and social media. Additionally, website traffic data reveals other key factors, including visitor engagement, digital marketing strategies, and more.

Regularly view website traffic to increase conversions, sales, and revenues. Once you start tracking your website’s traffic, you can take targeted measures to improve it.

Why Is It Important to Check A Competitor’s Website Traffic?

Check their official websites to outshine your competitors in terms of customer engagement and retention, conversions, sales, and revenues.

Competitors’ website analysis reveals the following impactful information:

  • Keywords that enable competitors to dominate search engines.
  • The posts and pages that allow competitors to generate the most traffic.
  • The channels that help your competitors get the most traffic.

10+ Best Tools for Checking Traffic on a Website

You can use various free and paid website traffic-checking tools that help you monitor the traffic of any specific website.

These available tools and resources offer unique features that help small businesses and large organizations obtain invaluable insights into web traffic statistics.

Let’s explore the ten best tools that enable you to solve your query, “how to check website traffic,” without issues.

1. SEMRUSH

SEMRUSH

SEMRUSH is one of the best website traffic checker tools, allowing you to analyze and monitor traffic for any site. Furthermore, you can instantly check your competitor’s website traffic by entering the competitor’s URL. In contrast to other platforms like Ahrefs, which is commonly used as an organic traffic checker, SEMRUSH allows you to check website organic traffic and website traffic without gaps in coverage.

Additionally, you can explore website metrics, including traffic distribution by country and monthly traffic volume over time.

Pricing Plans

  • The Pro package is available at $129.95 per month.
  • The Guru package is available at $249.95 per month.
  • The Enterprise plan is available at $499.95 per month.

2. SimilarWeb

SimilarWeb

SimilarWeb is an excellent website traffic checker that provides insights into your competitors’ traffic. This impressive tool offers a comprehensive report on your website’s traffic.

Furthermore, you can obtain comprehensive information on several key engagement metrics, including bounce rate, average visit time, number of pages viewed per visit, top traffic sources, and more.

Pricing Plans

  • The Starter package is available at $125 per month.
  • The package is available at $333 per month.
  • The Team plan is available after consultation with the sales team.
  • The Enterprise plan is available after consultation with the sales team.

3. Ubersuggest

Ubersuggest

Ubersuggest is a free and paid keyword research tool that helps beginners thoroughly analyze their websites’ traffic.

Additionally, you can evaluate your competitor’s website traffic straightaway through Ubersuggest.

Once you enter the website URL, click” Search”. Doing so allows you to obtain a detailed report regarding your competitor’s website traffic.

You can also obtain valuable information about other ranking factors, such as domain authority, backlinks, and the total number of organic keywords ranked on the search engine.

Pricing Plans

  • The Individual package is available at $12 per month.
  • The Business package is available at $20 per month.
  • The Enterprise plan is available at $40 per month.

4. Serpstat

Serpstat

Serpstat is a comprehensive website traffic checker that provides a detailed traffic report for any website. You can use numerous traffic-checking features, including rank tracking, site auditing, and backlink analysis.

The tool enables you to obtain information, such as organic and paid keywords responsible for higher traffic, pages with the most traffic, and the average number of users visiting the website per month.

If you want to know how to check website traffic according to your needs, Serpstat is the right option.

Pricing Plans

  • The Individual package is available at $59 per month.
  • The Team package is available at $119 per month.
  • The Agency package is available at $479 per month.
  • Users can utilize Individual and Team plans for seven days free of cost.

5. Ahrefs

Ahrefs

If you want to comprehensively check a website’s traffic, Ahrefs is an ideal choice. Users need to enter the website URL using the search field. Consequently, they will get all the required traffic information.

The Ahrefs traffic checker tool offers valuable data about a website’s organic search traffic. It also provides information regarding domain authority, competitors, and other crucial factors.

Pricing Plans

  • The Lite package is available at $99 per month.
  • The Ideal package is available at $199 per month.
  • The Advanced package is available at $399 per month.
  • The Enterprise package is available at $999 per month.

6. SE Ranking

SE Ranking

SE Ranking is another impressive website traffic checker that allows users to track their website’s traffic in real-time. The tool boasts several features, including a keyword rank tracker, website audit, competitor research tool, backlink checker, and more.

In short, SE Ranking delivers data that outshines traditional tools if you’re looking for a web traffic checker or need to check site traffic. This makes it an essential tool for anyone aiming to check website traffic or use a website traffic tracker to monitor trends, including those who wonder how to check their competitors’ website traffic.

Pricing Plans

  • The Essential package is available at $55 per month.
  • The Pro package is available at $109 per month.
  • The Business package is available at $239 per month.
  • All these packages come with a free trial.

7. MonsterInsights

MonsterInsights

MonsterInsights is a powerful website traffic analysis plugin. Fortunately, you can incorporate this WordPress plugin into your WordPress website.

As a result, you can keep an eye on your web traffic data and insights using your WordPress dashboard.

Additionally, MonsterInsights allows you to monitor your competitors’ keywords and traffic closely. Hence, you can perfectly analyze their strategies to grow your website traffic.

Pricing Plans

  • The Plus package is available at $99.50 per year.
  • The Pro package is available at $199.50 per year.
  • The Agency package is available at $399.50 per year.

8. WooRank

WooRank

WooRank is a user-friendly SEO audit and digital marketing tool. This impressive tool produces an instant audit report focusing on your website’s on-page, off-page, and technical SEO.

Additionally, Woo Rank uses Google’s eye when analyzing your website.

Pricing Plans

  • The Pro package is available at $89.99 per month.
  • The Premium package is available at $199.99 per month.
  • The Enterprise plan is available after consultations with the sales team.

9. HotJar

HotJar

HotJar is another helpful tool that focuses on user behavior. The notable behavior analytics tool helps entrepreneurs, small business owners, and others evaluate key metrics, including website traffic, sales funnels, and user interactions.

Hot Jar’s innovative technology makes it easier than ever to perform a website traffic check and gain a deeper understanding of your site’s performance compared to other website visitor checker tools.

To discover how to track website traffic within your budget, use Hotjar.

Pricing Plans

  • The basic package is available free of cost.
  • The Plus package is available at $32 per month.
  • The Business plan is available at $56 per month.

10. Fathom

Fathom

Most traffic analytics tools can only estimate traffic based on visits from users who do not use browser plugins that block scripts. However, Fathom pioneered a method that bypasses ad blockers, allowing you to check website traffic with complete accuracy while still protecting your visitors’ privacy. This ensures that the data Fathom presents—covering metrics like visitor count, views, average time on site, bounce rate, event completions, and more—is exceptionally accurate.

Whether you’re using a traffic rank checker, an organic traffic checker, or trying to check competitors’ website traffic, Fathom provides comprehensive information.

Pricing Plans

You have two options to choose from:

  • Monthly: Starts at $15/month
  • Yearly: Starts at $150/year

You’re billed based on the number of data points (pageviews and events) you use each month. If you exceed your limit, you’ll automatically be upgraded to a higher tier.

11. Seobility

Seobility

Seobility is a comprehensive SEO platform that stands out for its exceptionally generous free plan, making it ideal for beginners and budget-conscious small businesses who need professional SEO tools without the hefty price tag.

SEObility’s strength lies in its ability to present complex SEO data in digestible formats. It’s a free keywords research tool that integrates seamlessly with site audit features, helping users understand not just what keywords to target, but how to implement them effectively across their website. This educational approach is ideal for small business owners who need to manage their SEO but lack the time to become experts.

Pricing Plans

  • Basic Plan: Free of charge
  • Premium Plan: 49.90€ per month
  • Agency Package: 179.90€ per year

Other Tools You Can Use to Analyze Website Traffic

Interestingly, you have so many options that let you check website traffic hassle-free. These options are:

  • Clicky
  • Majestic
  • StatCounter
  • BuzzSumo
  • Quantcast

Most Viewed Websites Traffic-Wise Worldwide

According to Ahrefs, a prominent and all-around SEO tool, YouTube is the top social media platform worldwide. Its official website has generated 4.8B organic traffic.

Similarly, Wikipedia is the second-largest website globally, driven by its organic traffic, which amounts to 2.5 billion.

Facebook is one of the most viewed websites, traffic-wise. The platform has generated 2.1B organic traffic. Instagram has 1.5 billion users, while Twitter, now known as X, has 1.3 billion users.

WhatsApp, Amazon, Reddit, NY Times, LinkedIn, Google Translate, Quora, OpenAI, and Netflix are other famous websites that have recently generated millions of organic visitors.

How to Check Website Traffic for Any Site – The Verdict!

We hope you found our guide helpful, which enables you to analyze website traffic effortlessly. You can benefit from all the tools mentioned above to monitor your website’s traffic.

Likewise, you can easily view your website traffic, check competitor website traffic, and even track website traffic rankings with unparalleled precision.

The best thing about these online tools is that they allow you to improve your presence in SERPs (search engine result pages) without breaking the bank.


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Article by

Usman Hayat

Usman Hayat is a WordPress expert with over 10 years of experience in blogging, SEO, and content marketing. He is a Business graduate and has a keen interest in social media marketing, maintaining profiles on Quora, Medium, and Reddit. He creates engaging and rankable content with a focus on providing users with custom WordPress solutions, driving business growth. He has worked in various leading companies, including WPExperts.

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